Overview
Ridge & Co. builds custom kitchens for homeowners who care about materials and detail. Their old site showed three photos and a phone number.
Challenge
High-value renovation clients research for months. Nothing on the old site communicated the level of craft or the process behind it.
Website strategy
Lead with finished kitchens at full width, then walk through the process so homeowners know exactly what a renovation with Ridge feels like.
Design
Cream surfaces, oversized serif headlines and generous margins, with photography left large and uncropped.
Key features
- Full-bleed project galleries
- Process timeline from consultation to install
- Consultation request form with budget range
- Fast image delivery on mobile
Desktop & mobile
Designed for both screens.
Result
Ridge now attracts enquiries from homeowners who already understand the quality — and the price range — before the first call.
Want something like this for your business? Tell us a little about what you do.
Get Started
